Project Overview
agideas International Design Week (IDW) is one of the largest and most prestigious design festivals in the world. Now with over 10 events, the festival promotes the value of design driven innovation for: designers seeking inspiration, emerging designers seeking career possibilities, companies looking to embrace design as an economic driver and for the public interested in design, innovation and creativity.
The Evaluation Report, based on participatory feedback, serves as a culmination to IDW and plays a critical role in assessing performance, reporting to and satisfying key stakeholders, as well as informing decisions and attracting/securing sustainable funding for future events.
Project Commissioner
Project Creator
Team
Annie Simmons (student)
Matthew Smith
Project Brief
The brief was to collate all feedback from each design event of the festival into one document that reflected the design collateral for International Design Week.
The design needed to categorically represent each event, be visually stimulating whilst including a huge amount of written feedback and data.
Project Innovation / Need
International Design Week (IDW) with their innovative events and programs offers the design community an affordable and unique design experience. The event is managed and administered by the Design Foundation’s not-for-profit organisation ‘agideas’ and therefore, imperative to IDWs sustainability, is the organisation’s ability to report to its current key stakeholders/sponsors and attract and secure future funding/sponsorship. The Evaluation Report is agideas’ key evidence document to meet this purpose, reporting on event satisfaction by participants, performance, and garnering further ideas for future programs.
Design Challenge
The challenge was to create a document that showcased feedback from each event of International Design Week in a format that was visually enticing to read. The information is valuable and is used to inform decisions for the future of the event. Critically it is used to promote International Design Week to further stakeholders with the aim of attracting sustainable funding. To this end it incorporated stand-out quotes and photography taken at each event, and portrayed the data using a mix of formats.
A large part of the challenge for me as the student was to collect, collate and format the wide array of data from a team, place and fit the data into the design grid with variation to create visual interest, manage the incoming data (it wasn’t all available at once) proof the work, and meet interim and end stage deadlines for the client.
Sustainability
It was anticipated that the document would be large, therefore, to minimise resource use, a standard A4 format was adhered to. The final document was 227 pages.
A limited number have been printed (10 copies) to showcase at face-to-face meetings and if required, copies are available to key stakeholders electronically.
A local printer was contracted using paper with FSC accreditation.
These measures were taken to minimise our carbon footprint
Graphic Design - Publication
This award recognises traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.
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